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Hankook Tire supplies to more than 160 countries, employing approximately 20,000 people. Many of the world’s leading car manufacturers also choose Hankook tires as their first factory fitment.
Hankook becomes exclusive tire partner for Lamborghini Super Trofeo
Hankook and Italian sports car manufacturer Lamborghini Squadra Corse have joined forces. We are delighted to announce that we are the official technical partner and exclusive tire supplier for the Lamborghini Super Trofeo from the 2023 season. The prestigious international race for the one-make trophy consists of three series on four continents, and Hankook has developed a new high-performance racing tyre to meet the varying requirements.
“Through the Lamborghini Super Trofeo partnership, Hankook is adding a big name and three exciting series to its portfolio in international motorsport – another step that will further strengthen our premium brand in 2023 and beyond,” commented Sanghoon Lee, President of Hankook Tire Europe.
An intergalactic partner
It’s not science fiction, the news is true, we have gained intergalactic support to promote our Formula E activities. The sympathetic yet virtual AI robot, Mono Mars, is helping us to reach motorsport fans worldwide as Hankook’s official partner for the ninth season of the all-electric racing series.
Mono Mars is a virtual influencer inspired by the Mars exploration rovers. You can find him on all main social media platforms and he has over 110,000 followers on Instagram, where you can follow his exploits on Earth and in space. Hankook has chosen Mono Mars as its Formula E influencer because they are a perfect match, based on their shared core values of sustainability and innovative technology.
Intergalaktikus partner
Nem sci-fi, a hír igaz, intergalaktikus támogatásra tettünk szert a Formula E tevékenységünk elősegítéséhez. A szimpatikus, ám virtuális AI robot, Mono Mars segít nekünk abban, hogy a Hankook hivatalos partnereként világszerte elérje az autósport rajongóit a teljesen elektromos versenysorozat kilencedik szezonjában.
Mono Mars egy virtuális influencer, akit a Mars-kutató Roverek ihlettek. Megtalálható az összes jelentős közösségi média platformon, több mint 110 ezer követője van az Instagramon, ahol figyelemmel kísérhetjük földi és űrbeli hőstetteit. A Hankook azért választotta Mono Marst a Formula E influencerének, mert a fenntarthatósággal és az innovatív technológiával kapcsolatos közös alapértékek alapján tökéletes párost alkotnak.
